B2B lead generation
Lead generation through various channels.
“Working with CRESCO has brought us intentful and predictable traffic that has proven to scale to our needs.”
Client acquisition, run for you
Omnichannel lead generation
- Cold email outreach
- LinkedIn outreach
- Appointment setting
- Search and SEO
- AI answer engines
- Lead-capture audit
Six reasons companies call us
Most companies we speak to have already tried paid ads, or an agency that sent rankings instead of enquiries. Recognise any of these?
Leads stop when ads stop
Your pipeline tracks your ad budget almost exactly. Cut spend one month and enquiries drop the next, so every bit of growth costs the same again.
Growth rides on referrals
Work arrives through people who already know you, which is flattering and impossible to forecast. You cannot hire against it or plan a year around it.
Leads go unanswered
You are paying for demand you never see. We checked the forms on one client site and found real buyers sitting in a spam folder.
AI names your competitors
Your buyers ask ChatGPT and Google who to hire. Someone gets named in that answer, and if it is not you, the enquiry never existed.
Your last agency sent reports
You have the dashboards, the rankings deck and the monthly call. What you never got was a number for how many people actually rang you.
Nobody owns outbound
You know it should be running and nobody has the time. A hire means a salary, a manager and a tool stack before the first meeting.
How your pipeline gets built
Focus on closing. We handle everything up to the point where someone who can sign is sitting in your calendar.
- 01 Target list The companies worth winning, built on triggers rather than job title and headcount.
- 02 Contacted Email from warmed domains and LinkedIn from a real profile, sequenced as one motion.
- 03 Replied Worked daily and qualified against the criteria you set, not the ones that flatter us.
- 04 Meeting booked Briefed, in your calendar, with someone who can approve a contract.
- 05 Contract Yours to close. We do not sit in your sales calls or take a cut of the deal.
We have not published one, because we have not produced yours yet.
Agencies fill this space with a projected funnel: so many prospects, so many qualified leads, so many meetings a year, under an asterisk that says results depend on multiple factors. We would be guessing, and you would have no way to check.
On the call you get real targets for your market and list size, in writing, before anything is built. The numbers we do publish are on the case study, and every one of them has a source next to it.
See the numbers we do publishA predictable pipeline of inbound leads
What the work actually produced, with the source for every number.
Ziva Cleaning Services
How CRESCO moved Ziva off paid ads and onto organic search.
Services
Industry
4–5
Leads / mo
+2,270%
Organic clicks
What clients say
“Working with CRESCO has brought us intentful and predictable traffic that has proven to scale to our needs.”
Eugenio Deschamps
COO · Ziva Cleaning Services
What sets us apart
Most of these cost us work at some point. They stay because an agency that bends them for you will bend them about you.
Senior-led, start to finish
The person who scopes your engagement is the person who runs it. No junior pool, no offshore floor, no handover once the kickoff call ends.
Six markets we refuse to email
Germany, Austria, Spain, Italy, Poland and Belgium need consent before you can email a business. We decline those rather than expose you to a complaint.
Every number has a source
Each figure on this site traces to Search Console, GA4 or records the client keeps. We publish the starting number next to the percentage.
Channels run together
Email, LinkedIn and search are coordinated as one motion, so a cold email never lands the same week your content answers the same question.
Six months, stated up front
Organic compounds or it does nothing. We hold a six-month minimum because shorter engagements produce charts instead of enquiries, and we say so before you sign.
Ready to see the gaps?
Thirty minutes with the person who would run it. You leave with a written plan and a real number, free, whether you hire us or not.
The buyers asking AI who to hire should find you
Content the AI platforms understand and trust, so you reach buyers traditional SEO misses.
Increase your AI visibilityFrequently asked questions
How do you measure success beyond just 'traffic'?
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How many leads arrived, how often the AI engines quote you, and where you rank.
Is SEO still relevant with AI Overviews (SearchGPT/Google SGE)?
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More relevant, not less. The engines quote content that is thorough and worth trusting.
How long does it actually take to see results?
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It depends on where you start. An established domain can move within a quarter, a newer one takes two to three.
Why can't I just use ChatGPT to write this content myself?
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You can generate words. You cannot generate trust. Raw output has no first-hand experience.
Should I stop my Google Ads immediately?
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No. Keep the ads running while organic builds, then move the budget as it grows.
Find out what your pipeline is missing
Your competitors are capturing demand that belongs to you, and the longer that runs the more it costs to take back. Thirty minutes to find the gaps, free either way.